GroupM's Essence has named T. Gangadhar APAC CEO, succeeding Kyoko Matsushita who took on the global CEO role last August. He will be responsible for driving continued client-centric innovation in data, analytics, and technology, as well as business growth and company culture across the agency’s fastest-growing region.
Based out of Mumbai, Gangadhar will work closely with Essence's global and APAC leadership teams and will continue to report to Matsushita. He most recently served as president, growth and strategy APAC for Essence, leading its business strategy, development, and growth. He first joined Essence in 2018 as chairman, India with more than two decades of experience in marketing, advertising, and media. He previously held the role of MD, South Asia at MEC and SVP, head of marketing at Sony Entertainment Television in India, and began his career in creative agency account management and strategic planning.
Gangadhar said he is honoured to have the opportunity to lead Essence. According to him, the agency is pioneering the use of data, analytics, and technology at a time when more companies are looking to take advantage of data-driven media and creativity.
"I am excited about leveraging our best-in-class capabilities to discover new ways to add value for our clients, consumers, and employees - in these current times and in the post-COVID-19 future ahead of us," he added.
Meanwhile, Matsushita said Gangadhar's extensive experience in the industry, his knowledge of Essence's culture and its clients, and his vision for the business in the region make him the ideal person to lead Essence into its next phase of growth and innovation in APAC.
"As the most senior member of our regional leadership team, he has done an outstanding job in partnering with me to navigate our business through the challenges of 2020 and I am truly excited about what we will be able to achieve with him at the helm in APAC going forward,” said Matsushita.
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