Geometry Global Japan hires head of creative

Geometry Global Japan GK has appointed Masato Mitsudera as the head of creative. Mitsudera is based in Japan.  Mitsudera moves from beacon communications k.k. to fill the head of creative position.In this role, he will be responsible for leading the Japan team and expanding their offer.  Mitsudera, who started his career at Yomiko Advertising, moved to beacon communications k.k. in 2003. He was appointed as executive creative director in 2012.“Creating big ideas that change behaviour sits at the heart of the Geometry Global Japan office,” Mike Busby, director, North Asia at Geometry Global Japan said.“This makes the role of creative head one of the most important hires for us right now. Masato is an incredibly talented creative thinker and strategic problem solver with multi-channel experience. Add to this his infectious energy and passion for creating great work, this makes him perfect for the role and the best person to lead the creative team in Japan,” Busby added.“We create new buying behaviours by connecting brands and consumers. We generate new consumer experiences by connecting places and consumers. I am committed to achieve the best and inspiring creative thinking,” Mitsudera said.