China Merchants Bank has spread its Shanghai-based VIP exclusive monthly magazine Fortunelife to Hong Kong, picking NDN Group as its distributor.
Launched in 2006, Fortunelife magazine is an exclusive publication for China Merchants Bank’s VIP customers, specifically catered to high-net-worth clients who have deposits of RMB5,000,000 and above, in addition to prestigious account holders and Black Platinum Visa – INFINITE cards customers.
The magazine has a monthly distribution at 375,000 copies reaching senior executives, CEO, CFO of over 1,000 listed companies.
Andy Ann (pictured), CEO and founder of NDN Group, said the magazine provides insights on wealth management, wealth consumption and cultured lifestyles. It features well researched and insightful articles on finance, business, investing, arts and culture with a global perspective.”
The partnership will also see NDN provides tailor-made events to boost reader engagement.