E-Learning Edge has partnered with Enderun Colleges to launch the first conference in the country about the emerging impact of digital marketing in the restaurant industry.
Cooking and serving great food is one thing but getting dinners to your tables separates successful restaurants from ambitious ones. Like what online reviews and social media has done to sway consumers in industries like electronics, restaurant owners are now also seeing the proven marketing of power of word-of-mouth amplified in digital.
“People from the hospitality industry, restaurant owners, hotel operators, caterers, fast food chains, have greatly benefited from Digital Marketing (online bookings, positive reviews, online reservations, social media marketing, etc),” Hans Eric Roxas-Chua, CEO of E-Learning Edge.
“However, there are many more best practices that haven’t been applied by professionals in the industry. We want to expose them to innovative marketing tools to save money and grow their business,” he adds.
The inaugural Restaurant Digital Marketing Conference will be held on 23 October at the Enderun Colleges Campus in Fort Bonifacio, Taguig City. Speakers in the conference are primarily marketing and PR executives from FleishmanHillard, Movent, Mobext, DM9-DIGIT, Nuffnang, Havas Media Ortega and Henderson Blake together with popular local startups.
This is E-Learning Edge’s fifth event this year starting with the first CMO Mobile Summit held last May.