Epsilon has appointed Sam Wong as vice president of technology.
In his role, Wong will cover data-driven marketing strategy and execution.
He will help Epsilon’s clients in Asia transform and advance their presence in the digital marketing space and help them to better connect with customers.
Prior to joining Epsilon, Wong led digital marketing consulting initiatives at Adobe, where he worked with brands to get the most out of their digital marketing investment via technology planning and delivery.
He has expertise in video analytics, content building, management consulting optimisation and artificial intelligence.