Bates CHI&Partners has appointed Ennis Wong (pictured) as head of digital in China.
Reporting to managing director Jason Wang, Wong will focus on building digital, social and through-the-line engagement programs for clients.
With more than 7 years of digital experience, Ennis is also an expert in Digital/Channel Marketing, CRM, E-Commerce, Mobile, Social, and Digital Innovation.
Wang commented: “Ennis is an outstanding talent. His passion for digital marketing and creativity and his ability to work collaboratively make him a much-welcomed addition to the team. Together with a strong integrated marketing background, it is going to be very exciting to see how the unique perspective he brings helps guide innovative solutions for our clients.”
Wong added: “Bates CHI is a unique agency in that it is a true collaboration agency who practices getting the best people around the table to help clients solve their marketing problems – a key success factor for digital marketing campaigns.”
Prior to Bates CHI, Wong spent four years with Ogilvy Shanghai Global Brand Management Division, where he helped to establish the regional 360 capability. He was also instrumental in driving growth for the agency’s major global clients - IHG and UPS – from digital/business consulting and account service perspective.
Wong’ client portfolio includes global and local brands - InterContinental Hotels Group, UPS, as well as Danone Baby Nutrition, L’Oreal, Disney and Hong Kong Disney Land, Pernod Ricard (Martell, Corporate), J&J (Acuvue), and Brands Chicken Essence.
Source: Press release