Dentsu Singapore names new senior vice president

Dentsu Singapore, a Dentsu Aegis Network brand, has appointed Anita Kanal to the newly created role of senior vice president.

In her new role Kanal will have oversight of the strategic direction, expansion and operations of the planning and media teams. She will be reporting to Rosalynn Tay, chief executive officer, Dentsu Singapore and Dentsu Aegis Network Singapore.

Kanal started her career as a strategy planner at JWT/Contract in Mumbai, followed by a stint with a McCann Erickson and DraftFCB in San Francisco. In the last eleven years, Kanal has worked with Greenberg Brand Strategy, a strategy consulting firm and was leading the team there.

Tay said: “Kanal shares our values and our vision to innovate the way brands are built, and she places the same strong emphasis as we do on our clients’ experience. She has a proven track record for transforming businesses.”

Last year Dentsu Singapore bagged multiple accounts with clients such as The Republic of Singapore Navy and Land Transport Authority. Meanwhile just earlier this month, Dentsu Aegis Network announced its new management structure in Singapore and across the region.

Tay who was chief executive officer of Dentsu Singapore, took on the role of CEO for Dentsu Aegis Network Singapore, steering the operation across eight of its network brands.

Audrey Kuah, previously CEO for Aegis Media Singapore, was promoted to chief client officer for Dentsu Aegis Network Southeast Asia focusing on client development for non-Japanese clients. Meanwhile, James Hawkins will add to his responsibilities at Dentsu Möbius by taking on the role of president of Dentsu’s Digital Capabilities in South and Southeast Asia.