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Consulting firm Asia FC invests in digital agency

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Asia Financial Consulting (Asia FC) has invested in digital and social media marketing agency M Social Connect.Business consulting firm Asia FC has invested an initial SG$60,000 in the startup agency. Asia FC will also provide M Social Connect with strategic advice, management expertise and access to its international network. Velvet Xu, marketing strategist at M Social Connect will continue to lead and grow the agency.M Social Connect is currently in the process of signing up a number of hotels and hospitality business in Thailand to help them reach out to and connect with customers in China and the rest of the Chinese-speaking markets through WeChat, the agency told Marketing.The agency also provides B2B services for companies in the Asia-Pacific to expand their online presence in China, Singapore and other regional markets.Jonathan Sim, managing partner, Asia FC, said, "Xu has what it takes to drive the business. The passion, integrity and unity of the management team is in many ways more important than their ability.”(Photo courtesy: Shutterstock)

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