Cody OUT OF HOME wins exclusive advertising concession for Tramcar advertising

Cody Outdoor International (Hong Kong) (Cody OUT OF HOME) has won the Tramcar advertising concession that commences 1 May 2024 following a competitive pitch.

The multi-year partnership with HK Tramways continues to strengthen Cody’s offering to clients and invigorates the portfolio of its integrated solutions, according to Sammy Choi, managing director of Cody OUT OF HOME.

“We will transform Tramcar advertising into a revolutionary media product, making use of social and digital elements to activate its potential in exceeding goals and objectives of advertising campaigns.”

Choi added, “Winning this concession has equipped CodyOOH with the most prestigious OOH advertising medium in Hong Kong. With the addition of 140+ Tramcars, CodyOOH will be offering a unique OOH to digital online solution, enabling brands to achieve a much higher level of accountability and ROI for their outdoor spend.”

Cody Outdoor International (Hong Kong), the Out of Home specialist, pioneers the highest quality, innovative and premium advertising connections with commuters.

Cody OUT OF HOME is owned by ARN Media – a leading media and entertainment business listed on the ASX (A1N) in Australia, with diverse assets in Australia and Hong Kong.

The article is sponsored by Cody OUT OF HOME.