Cityscape Malaysia, one of the country’s largest real estate investment and development events has appointed MEC as its media agency.
This is the first time the event is held in Malaysia. MEC is tasked to develop overall media strategy for awareness around the event, as well as provide local expertise in the market. The appointment is for 2015 and follows a pitch.
Deep Marwaha, group director of Cityscape Malaysia, said: “Cityscape Malaysia is the newest event from Cityscape’s portfolio of events. We are confident that partnering with MEC will help us establish this event as the most important event for key-decision makers in Malaysian real-estate and investment.”
ChanKeong Law, managing director of MEC Malaysia, said: “We are extremely proud to have been selected to bring this campaign to life. MEC has a proven track record in delivering integrated solutions, and we are confident that this will prove us a genuinely valued partner to Cityscape Malaysia.”