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Citi unveils its first global wealth centre in Hong Kong

Citi unveils its first global wealth centre in Hong Kong

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Citi has unveiled its first Citi Global Wealth Centre (CGW Centre) at K11 Atelier Victoria Dockside to support the growing financial needs of Citi Private Bank (CPB) and Citigold Private Client (CPC) clients.

Citi Global Wealth, the combined consumer and private banking businesses that were merged last year, is an integrated platform serving clients across the wealth continuum, from affluent to ultrahigh net worth segments.

“As a top-three wealth manager in Asia, we are well positioned to capture Asian clients’ growing appetite for wealth solutions and back them up with the best of both worlds, high-tech and high-touch. Hong Kong is one of our leading global wealth hubs and today’s opening underlines our commitment to invest further to support client-led growth in Hong Kong and across the region.” said Angel Ng, head of Asia, Citi Global Wealth.

MARKETING-INTERACTIVE has reached out to Citi for additional information.

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Furthermore, Citi will launch the NextGen Academy collaborating with the K11 Group through which a series of eco-educational activities will be hosted at Nature Discovery Park atop K11 MUSEA targeting the second generation of the Centre’s clients as it is Citi and K11 Group’s shared vision that combating climate change has to be a concerted effort across generations.

To extend its commitment towards sustainability outside the CGW Centre, Citi Hong Kong also becomes a member of Mastercard’s Priceless Planet Coalition. As part of the coalition, Citi Hong Kong has agreed to support forest restoration projects within the defined framework of Mastercard for the next two years. 

“We see more affluent clients, including their next generations, focus on how sustainability relates to their businesses, portfolios and the communities they operate in. The CGW Centre itself demonstrates our ESG oriented culture and reinforces our commitment to work with our clients towards a sustainable future, while creating financial value.” said Vicky Kong, consumer business manager of Citibank Hong Kong.

Related articles:

Citi promotes Aveline San to CEO for HK and Macau
Behind Citibank SG's multi-million dollar marketing push for its digital wealth solution
Citi promotes Aveline San to CEO for HK and Macau
Vicky Kong rejoins Citi as consumer business manager for HK


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