Cheil Greater China elevates COO Pully Chau to CEO

Cheil Worldwide has promoted Pully Chau as CEO of Cheil Greater China. Previously the COO of Cheil Greater China for the past two years, Chau will directly report to the Cheil Worldwide headquarters starting 1 November, 2017.

As one of the most influential advertising executives in Greater China, Chau has worked in the industry for more than 30 years, and has made strides in shaping changes of the advertising industry within Greater China.

As group chief operating officer for Cheil Greater China over the past two years, she has led the agency’s 1,400 employees and won new clients such as Infiniti, FAW-Volkswagen, China Unicom, Tempo, Alibaba Pyeongchang winter olympics project, Coca-Cola (tea beverages) and Hong Kong Telecom 1010. She has also initiated and built up a new business unit – Cheil Auto.

Before joining Cheil in 2015, Chau was chairman and CEO of FCB Greater China and CEO of Saatchi & Saatchi China for 10 years.

“Receiving this promotion from Cheil Worldwide is truly a great honor. In the upcoming year, my aim is very clear – it will be to continue to lead everyone at Cheil Greater China to elevate and break boundaries and to become the best and most successful agency in Greater China” says Chau.