CatchOn China bolsters design and lifestyle portfolio with three new client wins

Strategic marketing communications consultancy - and Finn Partners Company - CatchOn, has secured three new clients to boost its design and lifestyle portfolio; The Woolmark Company, Design Shanghai and Design China Beijing, and WATG. CatchOn’s Shanghai office will be responsible for communications strategy, PR and influencer campaigns, and social media content for them.The new wins followed CatchOn China’s recent acquisition of the British Academy of Film and Television Arts (BAFTA) account.“In the last decade, our China team has built a solid portfolio and proven track record in design, hospitality and consumer brands spurred by China’s aspiration to be a centre of design innovation and creativity,” said Cathy Feliciano-Chon, CatchOn’s founder and managing partner. WATG is an integrated architectural design firm with offices in Shanghai, London, Singapore, Istanbul, Honolulu, Irvine, Los Angeles, Seattle, Chicago and New York. In the past 40 years, WATG has designed over 450 projects throughout mainland China, and has worked with distinguished hospitality brands such as Bellagio, St Regis, Hard Rock, Nobu, Six Senses, Four Seasons, Ritz-Carlton, Rosewood and Hyatt. The Woolmark Company is a subsidiary of Australian Wool Innovation that facilitates research, business development, and marketing along the international supply chain for Australian Merino wool. The Woolmark brand has certified and adorned more than five billion products worldwide. Design Shanghai and Design China Beijing are Asia’s leading design events, featuring hundreds of the world’s premium design brands, galleries and renowned speakers including Patricia Urquiola, Tony Chi and Marcel Wanders. The shows attract tens of thousands of architects, design professionals, property developers, retail buyers, hotel groups, regional media, and members of the public each year.