We know you've seen the latest oiled up picture of celebrity Kim Kardashian’s posterior making its rounds on the internet.
Her photoshop-enhanced behind has no doubt inspired many marketers globally as they make their own attempt to ‘break the internet’.
Here are some cool executions of brands hijacking her hashtag #BreakTheInternet:
And one quirky zoo:
Spotted any more cool ones that you'd like to share? Email me at firstname.lastname@example.org
(Photo courtesy: Kim Kardashian's Facebook page )