Branded3 appoints head of digital

Digital marketing agency Branded3 has appointed Lee See Yin as head of digital to lead its client-servicing team and tactical online planning.

Lee will lead the client-servicing team as well as strategic and tactical online planning activities, focusing on innovation and quality. He will also be handling the agency's key accounts, which includes MAS, CIMB and other clients from partner agencies.

Lee will work closely with Ryan Ong, managing director of Branded3 Malaysia, and the senior leadership team.