Beko, one of the best selling home appliances brand in Europe has re-appointed Carbon as its social media agency in Singapore and Malaysia.
Carbon will assist Beko with localisation of content, community management and engagement, social media buying and digital strategic counsel. This is the second time the agency has been appointed.
Most recently football team FC Barcelona and Beko inked a deal which saw the home appliance group sponsor the team for the next four years. Beko also has 14 production facilities in five countries and has presence in more than 100 countries. Beko is also the official sponsor of FC Barcelona along with Qatar Airways.