AXA partners with SingPost to launch AXA@POST

Insurance company Axa launched its general insurance solutions.  As part of the launch, it will tie up with SingPost for the launch, where customers can go to any of its AXA@POST branches to make enquiries and purchase insurance of their preferred coverage.

This will be available at 34 of SingPost’s outlets.  The move comes after an exclusive 10-year post-assurance partnership with Singapore Post Limited (SingPost) to sell life insurance was struck in 2013.

Axa also has plans to offer business solutions at AXA@POST by Quarter 3 2015. It will also expand into 10 more SingPost branches, reaching a total of 44 SingPost outlets by the end of 2015.

SingPost’s financial service ambassadors will engage customers through a digital interactive platform before referring them to Axa financial consultants stationed at AXA@POST branches.

Customers will also be able to purchase general insurance via SingPost’s digital assets such as, and

Doina Palici-Chehab, chief executive officer of Axa Insurance Singapore, said, “AXA@POST is an important part of our business strategy to expand our customer touch-points and bring insurance closer to our customers in Singapore. Axa is introducing mobile device systems for customers at AXA@POST outlets, offering ease of applications and browsing of information at one touch.”

Glenn Williams, chief executive officer, Axa Life Insurance Singapore said, "With general insurance now available, we are certain that more Singaporeans will benefit from a broader choice of channels and touch-points to go to for their insurance protection needs.”

Marjorie Ooi, SingPost’s senior vice president for financial services said, “We continue to remodel our post offices to provide a more digital and seamless retail experience. We leverage also our omni-channel capability to offer AXA@POST round the clock via our digital platforms. This aligns with SingPost’s ongoing transformation to provide a more seamless, integrated omni-channel experience to our customers.”

To kickoff the launch, customers at AXA@POST will be able to enjoy a 15% discount on car insurance SmartDrive, and 20% off SmartTraveller, SmartHome, and SmartCover to protect travel plans, the home, and against personal accidents respectively. The promotion is valid until 30 June 2015.