AXA appoints new digital lead

Insurance company AXA has appointed Venkat Raghavan (pictured) as head of digital marketing.

AXA confirmed the development to Marketing.

He replaces Vaasu S Gavarasana who left the role last month.

Raghavan joined AXA from DBS Bank where he was vice president & regional head of digital, group strategic marketing & communications. At DBS Bank, he was responsible for several regional digital marketing initiatives for the bank.

He has over 10 years of experience in the digital marketing space. Prior to DBS, he served as deputy general manager & head of digital centre of excellence at HCL Technologies.

He was also senior manager & business head of integrated digital marketing solutions at Reliance BIG Entertainment (BIGADDA).