APV nabs DDB creative director

Leslie Wong has joined creative and content agency APV as creative director from DDB Hong Kong.

Wong joins from DDB where he worked with brands such as McDonalds and Smartone. Prior to DDB, he served at both McCann & Spencer as creative director and Leo Burnett as senior art director, working across global accounts such as Manulife, FWD, Allianz and P&G.

With over 10 years of experience working on integrated campaigns, he has a thorough understanding of brand communication, demonstrated by the many regional and international awards he has won.

“I’m excited to be part of a team that believes in end-to-end creative solutions – providing clients with a one-stop video service from strategy to execution. In today’s disruptive media landscape, we have to be both the creative and the creator,” said Wong.

APV said this appointment fortifies its creative department, bolstering its full service capabilities.