Amobee picks new PR agency

Digital marketing company Amobee has appointed Lewis PR as its new PR agency. A spokesperson from Amobee has confirmed the win to Marketing.

The appointment is currently for a year and comes following a pitch with two other agencies. The agency who was last working on the account was Litmus PR. Litmus has been with Amobee for over four years.

"We’re thrilled to be working with Amobee, a company that is shaping the face of digital marketing around the world. Amobee is running some very creative and impactful campaigns and we’re looking forward to replicating this success in Singapore and throughout the region," Scott Pettet (pictured), Lewis APAC vice president said.

Meanwhile, Amobee also recently appointed Adam Wade to the position of business director. He will be based in Sydney, Australia. Wade will be responsible for accelerating Amobee’s business growth in 2015 by driving strategic planning and implementation to ensure the company continues on an upward trajectory.