Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

AIA makes a stand against corrupt practices

share on

AIA Public Takaful, AIA Bhd and AIA Pension and Asset Management (APAM), have signed the Corporate Integrity Pledge (CIP), declaring its stand against corrupt practices.The CIP is a document that allows a company to make a commitment to uphold the Anti-Corruption Principles for Corporations in Malaysia. By signing the pledge, a company makes a unilateral declaration that it will not commit corrupt acts, will work towards creating a business environment that is free from corruption and will uphold the Anti-Corruption Principles for Corporations in Malaysia.The CIP is a vital component under the Corporate Integrity System Malaysia - which is a framework initiated by the Malaysian Institute of Integrity. The framework is supported by the Performance Management and Delivery Unit of the Prime Minister’s Department, the Malaysian Anti-Corruption Commission, the Securities Commission of Malaysian, Bursa Malaysia, Companies Commission of Malaysia and Transparency International Malaysia.As of October 2015, there have been over 500 organisations consisting of businesses to non-governmental organisations that have signed the CIP. AIA adds to the list of growing organisations that have pledged to operate in a corrupt-free business environment.Chief executive officer of AIA Bhd, Anusha Thavarajah, said, “AIA is proud to be associated with brands that uphold integrity to such a high regard, more so for a company like ours, whose primary focus is on the people we serve. With the signing of the CIP, we are reinforcing our commitment to serve, in our role as The Real Life Company, our customers, employees, intermediaries and business partners, always promoting integrity, transparency and good governance.”The CIP was signed by Anusha, Elmie Aman Najas, chief executive officer of AIA PUBLIC and Ng Chze How, general manager of APAM.Dato’ Sri Mustafar Ali said that it was imperative that more organisations understood the positive impact of signing the CIP in their efforts of ensuring transparency and honest business practices.The signing of the CIP sees AIA agreeing to uphold the five Anti-Corruption Principles for Corporations in Malaysia:-Committing to provide values of integrity, transparency, accountability and good corporate governanceStrengthening internal systems that support corruption preventionComplying with laws, policies and procedures relating to fighting corruptionFighting any form of corrupt practiceSupporting corruption prevention initiatives by the Malaysian Government and the Malaysian Anti-Corruption Commission“By upholding the CIP, not only is an organisation making a clear stand on how it operates, it is also setting itself apart from its competition by demonstrating to its stakeholders that its business operations do not include any hidden risks or costs that are associated with corrupt activities. Companies like AIA have understood the advantages of the CIP and have signed the pledged, paving the way for more business opportunities as they commit to operate in a corrupt-free environment,” Dato’ Sri Mustafar Ali said.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window