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Study: 57% of Malaysians would leave if company does not share same values

Study: 57% of Malaysians would leave if company does not share same values

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The majority of Malaysians (57%) would consider leaving their current employer if the company does not exemplify the values they hold. On the other hand, 90% of respondents feel motivated to go above and beyond when the employer's mission, values, and vision aligns with their own, according to an Employee Values survey done by Qualtrics which covered 557 respondents in Malaysia.

More specifically, 38% of Malaysians would leave if their employer did not prioritise DEI, while 35% would do so if their company did not prioritise social good. The same sentiment was shared by 33% of Malaysians if their company did not prioritise environmental sustainability.

Meanwhile, leaders are seen as the face of the brand and are increasingly expected to take a stand on crucial issues these days. In fact, Malaysia (54%) believe it is more important than ever for leaders to speak out about social, environment, and political issues. Additionally, 55% want their leader to speak out more regarding these issues and 56% want their company to take more action.

Aside from ESG and DEI issues, work-life balance and well-being have also become crucial focus areas for companies these days. A recent guide by Robert Walters titled "The Not So Great Resignation" found that 76% of professionals in Malaysia have reassessed their mental and physical well-being in the past year as well as their relationship to work (86%). Several of them also value flexible work arrangements (44%). On a similar note, Qualtrics' survey results found that the majority of Malaysians (52%) said they would leave if their well-being was not prioritised while 49% said the same if there was no work-life balance.

“Many people are looking at their jobs, their companies, and work in general through a completely different lens than they were before the pandemic. For employers, this new perspective represents a significant opportunity to strengthen relationships with their teams, which can lead to improved wellbeing, higher engagement, greater retention of high-performers, and better outcomes for customers,” said Lauren Huntington, EX solutions strategy for Qualtrics in Southeast Asia.

Qualtrics' findings corroborate with the Edelman Trust Barometer 2022 which said that Malaysians expect CEOs to help inform and shape conversations and policy debates on a range of issues ranging from jobs/economy, wage inequality, and technology to automation, but not on politics. At the same time, 78% of Malaysians said CEOs should be personally visible when discussing public policy with external stakeholders or the work their company has done to benefit society.

Related articles:
Trust in search engines and traditional media on the rise in Malaysia
Are ESG conversations in Indonesia just skin deep?
Study: Brand and reputation key driver for APAC investors to include ESG in decision making
PwC to invest SG$50m over next 5 years on new hires, ESG centre and upskilling

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