Malaysian consumers are embracing second hand items. According to peer-to-peer selling platform Carousell, 46% of the respondents in Malaysia shared that they use Carousell’s services to buy and sell second-hand items.
The top three most searched keywords for secondhand items: IKEA, BTS and Nike
Recommerce refers to the selling and buying of previously-owned products, including both new and used in condition. These findings were shared by Carousell as part of its 10th anniversary as part of its Carousell Recommerce Index.
Over the past decade, the Group’s users have extended the life cycle of millions of items, including: 76.8 million fashion items; 33.9 million electronics; 26.6 million hobby items and toys; 11.1 million home items and furniture; and 10.6 million babies & kids items. To further illustrate the impact, assuming all used electronics listed are iPhone Xs, the height when stacked together is the equivalent of over 10,000 times the height of the Petronas Twin Towers in Malaysia.
The report also highlighted key trends in each market, specifically for Carousell Malaysia and Mudah.my. The top three most popular categories to sell secondhand items are fashion, electronics, cars. The top three most popular secondhand category to browse are fashion, cars, hobbies and toys. Since its inception in 2012 as a mobile-first app to make selling and buying underutilised items easier, Carousell has grown from a C2C classifieds marketplace into a multi-category platform for secondhand goods in Southeast Asia, Hong Kong and Taiwan.
Commenting on the release of the Carousell Recommerce Index 2022 Report, Lucas Ngoo co-founder, Carousell Group, said: “ As a group founded on a mission to address the problem of overconsumption through technology, we are proud that our platforms have enabled millions of preloved and underused items over the years find new homes and purpose, thus reducing waste to protect our environment, while providing value to buyers and side income to sellers. We endeavour to continue with this mission to promote a sustainable and circular economy in Malaysia.”