PRMMS Hero 2024
marketing interactive Digital Marketing Asia Singapore 2024 Digital Marketing Asia Singapore 2024
AXA and Klook extend partnership to elevate travellers' experience with rental car insurance plan

AXA and Klook extend partnership to elevate travellers' experience with rental car insurance plan

share on

AXA Hong Kong & Macau and online booking platform Klook have extended their strategic partnership to launch a rental car insurance plan, catering to customers' increasing demand for more comprehensive rental car protection in response to the global travel rebound. 

Also known as "Klook Rental Car Protection", the insurance plan is exclusively offered to Klook's customers travelling abroad. According to the release, qhen customers rent a car through the Klook app or website and select either the "Premium Package" or "Super Package Plus" overseas rental car plan, they can enjoy upgraded protection underwritten by AXA.

In addition to the rental car excess coverage and personal accident protection, the policy also covers the replacement cost for the loss of travel documents in the rental car, the loss of rental fees due to the loss of travel documents and/or international driving licenses, the parking fees and rental car replacement fees due to traffic accidents, non-refundable rental car fees incurred due to flight delays or cancellations, as well as automatic extension of period of car rental insurance.

In addition, Klook's customers can review their policies and submit claims through the Emma by AXA App, AXA's all-in-one insurance and health services platform, which streamlines the claims process and allows customers to get immediate support without geographical limitations.

Don't miss: AXA and Sammi Cheng quell excuses with over 100 reminders across HK 

Kenneth Lai, chief general insurance officer, AXA Hong Kong and Macau, said: "Building on the success of 'Klook Travel Care' launched last year, we are now offering a new rental car protection plan to provide added protection for our customers and ensure they can enjoy worry-free travel abroad. Moving forward, we will continue to collaborate with Klook to address more customer needs by further expanding our product range available on Klook, and providing our customers with more diverse and comprehensive protection."

"We have observed an increase in the number of customers opting for car rental services since the pandemic, thereby identifying a growing demand for related insurance services. We are pleased to extend our collaboration with AXA to launch a market-leading rental car protection plan, providing customers with more comprehensive services for their travel journeys," said C.S. Soong, vice president, corporate development, Klook.

Back in December last year, AXA and Klook collaborated on "Klook Travel Care" to provide a wide range of protections to cope with the potential risks at every stage of the journey in the post-pandemic era.

Join Content 360 - Hong Kong: Stories For A New Era where over 150 content marketers come together to shape the future.  Content 360 - Hong Kong is a must-attend conference that focuses on cutting-edge content trends, innovative creation techniques, strategies to customise your content for the newest marketing channels, and more. Don't miss out on this opportunity to elevate your content marketing game in Hong Kong! Tickets are on sale now, register today.

Related articles:

AXA HK collaborates with Gareth.T to launch new campaign
AXA enters metaverse with The Sandbox to offer interactive space for customers
AXA debunks health and wealth myths with new playful campaign
AXA brings me-time to sandwich generation in Asia


share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window