Adrian Koh has joined Omnifluence as partner. Koh will have a dual focus of consulting and launching a new business unit in the coming quarter.
Previously, Koh was Evernote’s regional PR and marketing lead, APAC.
Koh brings experience from his work in local markets across the region. He also held public policy roles in government agencies like the Ministry of Law and the former Ministry of Community Development, Youth and Sports.
Koh’s move to Omnifluence will see his reunion with former Waggener Edstrom teammates, Melvin Yuan and Calvin Siew, who are partners and directors at Omnifluence. Other Omnifluence partners include Eileen Kang and Marcus Huang.
Koh’s immediate focus will be on the Omnifluence consulting practice and launching a new business practice that has been in the works for several months now. As partner, he will contribute to all of Omnifluence’s evolving ventures.
“Koh is a highly talented and energetic professional who understands the impact of disruptive technologies on business and marketing. His diverse experience in web services, marketing communications, technology start- ups and public policy will serve our clients and partners well,” said Melvin Yuan, founder of the business consultancy.