Reimagining e-commerce: How PAYO helps Philippine merchants cater to more shoppers online
However, despite the booming e-commerce industry, many merchants are still far from fully leveraging on the opportunities to meet ... » More
Top Stories
Petron uses art campaign to spread awareness on fight against crime
To raise awareness, the initiative will place art installations at Petron's petrol stations. ... » More
Malaysian Digital Association to work with comScore
MDA represents online publishers, advertising agencies and digital service providers in Malaysia.... » More
Secret Tour Hong Kong launches multi-brand ‘Break-up tour’ campaign
Secret Tour Hong Kong has partnered with GLOS to launch Hong Kong’s first ‘Break up Tour’ - a giveaway for newly single people - w... » More
Top and Latest articles
- Reimagining e-commerce: How PAYO helps Philippine merchants cater to more shoppers online
- Petron uses art campaign to spread awareness on fight against crime
- Exclusive and excessive discounts lead to losing loyal customers
- Malaysian Digital Association to work with comScore
- MOOV launches “Beat Runner” featured on Apple Watch Series 3
- Agencies from Publicis Groupe are now under the same roof, literally
- Nike China launches ‘future’ World Cup campaign where China is the greatest
- Bloomberg and Twitter to incorporate financially relevant content into trading
- Snacks food factory raided by JAIS and Jakim for misuse of halal logo
- Secret Tour Hong Kong launches multi-brand ‘Break-up tour’ campaign
- From receptionist to CEO: Meet DDB’s first female global CEO Wendy Clark
- Sony Singapore and Uniqlo issue statements over Daryl Aiden Yow saga
- Singaporean global creative chief at Ogilvy Tham Khai Meng fired for misconduct
- Scoot takes a jab at influencer-photographer accused of copying work
- Daryl Aiden Yow deletes all Instagram photos: A move in the right direction?
- Daryl Aiden Yow opens up amidst PR drama while brands carry on with swipes
- Google consolidates ad offerings into 3 new brands
- 70-year-old SG brand Poh Heng celebrates same-sex couples on OOH billboard
- Havas Media’s Jeremy Heng to succeed Leon Lai as GOVT CEO
- StarHub’s former VP of brand experience Oliver Chong to join Mediacorp
News
Exclusive and excessive discounts lead to losing loyal customers
The top reason retailers are losing loyal customers is offering discounts exclusively to new shoppers, according to the latest report b.. » More
MOOV launches “Beat Runner” featured on Apple Watch Series 3
Hong Kong digital music service MOOV has launched its “Beat Runner: Running Music”, featured on Apple Watch Series 3, making it the wor.. » More
Agencies from Publicis Groupe are now under the same roof, literally
International communications group Publicis Groupe has merged 13 agencies in Hong Kong under its umbrella within one office... » More
Nike China launches ‘future’ World Cup campaign where China is the greatest
The 2018 World Cup is over, and China had to watch it from the sidelines - but Nike foresees a different future in this commercial to i.. » More
Watch
Fun facts behind Don Quijote’s Singapore flagship store [VIDEO]
Famously known as "Donki", the store's retail DNA revolves around convenience, discount and amusement... » More
[Video] What if coffee disappears?
Lavazza imagines this terrible (yet hilarious) scenario by sharing a quirky video... » More
Brands must demonstrate loyalty to customers, not the other way around [VIDEO]
"We believe in investing in our customers for the long-term because they will choose for themselves, the brands that are most loya.. » More
Marketing
SIM opens first Jakarta office, appoints digital agency
Meet MediaCom Indonesia’s Partha Kabi
Children’s publication EYEYAH! secures Singapore distribution
Fave and Parkway Parade enter exclusive payments partnership
The Edge Publishing names head of commercial ops and new editors
Digital
Facebook makes a bigger push into sports, broadcasts Premier League in Asia
AirAsia’s ‘Hot Heads’ travel series with VICE showcases spiciest cuisines in India
GrabPay hits Malaysia market
OpenX expands to Southeast Asia, opens Singapore office
Instagram launches IGTV which can host content an hour long
Advertising
BreadTalk partners Pura Indah Berkat to expand Toast Box brand in Indonesia
OpenX expands to Southeast Asia, opens Singapore office
GroupM partners Nielsen as primary digital audience measurement provider
Instagram launches IGTV which can host content an hour long
Voice of Children and Publicis One urge consumers to take action with new anti-bullying spot
Jobs
Events
Finalists for Loyalty & Engagement Awards 2018 announced
Gold, silver and bronze winners will be announced for over 30 categories at the L&E Awards 2018. .. » More
Content and data synchronisation: Do you have the knowledge to get it right?
"Unless agencies use data in the creativity process, every idea or concept carries a massive risk of not meeting the client’s camp.. » More