Top Stories

RSS

25/07/2014 Fri 12:48 by Rezwana Manjur

How tighter budgets are helping online marketing

Tighter budgets might be doing good for online marketing, with APAC marketers tracking greater effectiveness for their efforts, ac... » More

25/07/2014 Fri 11:46 by Elizabeth Low

Maybank on justifying a move to digital

Here’s how the bank put innovation in its digital engagement in a heavily regulated industry.... » More

25/07/2014 Fri 11:30 by Jennifer Chan

WATCH Durex finds a balanced rhythm for Performax launch

Durex addresses the importance of “speeding her up and slowing him down” for its newest product line, Performax.... » More

25/07/2014 Fri 10:46 by Matt Eaton

Yates to replace Doris Kuok on McCann’s Cathay Pacific team

Yates joins as the airline begins to look outside McCann's dedicated Cathay Pacific Team for branding and digital ideas.... » More

Top and Latest articles

1. Malaysia Airports aims to become retail hub
2. Kopiko faces BIR tax evasion case
3. Master Report: Marketing to Women
4. How tighter budgets are helping online marketing
5. What does the future hold for outdoor advertising?
6. WATCH General Mills teaches you #HowToDad right
7. Maybank on justifying a move to digital
8. Garnier digitises experiential marketing
9. WATCH Durex finds a balanced rhythm for Performax launch
10. Yates to replace Doris Kuok on McCann’s Cathay Pacific team

1. 6 funniest tweets of Brazil’s World Cup embarrassment
2. Germany will win World Cup 2014, Baidu predicts
3. LOOK Anti-gambling campaign gets attention after Germany win
4. Why Airbnb’s new “obscene” logo is genius
5. Japanese porn star hailed marketing genius
6. SIA apologises for social media update on MH17
7. NLB in PR storm after “pro-family” move
8. LOOK How to frustrate your social media agency
9. LOOK Share A Coke campaign sizzles in the Philippines
10. Meet JWT’s Nicole Tan

News

RSS

25/07/14 Fri25/07/2014 Fri 15:23 in Malaysia by Staff Writer

Malaysia Airports aims to become retail hub

Malaysia Airports has chosen Lowe as its strategic retail branding agency, to create consumer engagement platforms for klia2. .. » More

25/07/14 Fri25/07/2014 Fri 14:45 in Philippines by Oliver Bayani

Kopiko faces BIR tax evasion case

Exclusive distributor TriDharma Marketing owes the BIR tax liability amounting to P4.47 billion... » More

25/07/14 Fri25/07/2014 Fri 12:38 in Singapore by Contributor

What does the future hold for outdoor advertising?

What can we do to create human experiences within these spaces?.. » More

25/07/14 Fri25/07/2014 Fri 11:31 in Hong Kong by Apple Lam

Garnier digitises experiential marketing

Garnier takes experiential marketing to the streets where they ask two celebrities to run around asking passers-by to try out essences .. » More

Marketing

Xerox appoints CMO

StarHub to sponsor Sports Hub

Making small-market e-commerce profitable

Case Study: Pampers grow through play

In the heat of ice cream marketing

Digital

Making small-market e-commerce profitable

3 ways to gain brand influence amongst Gen X consumers

Grey Group Singapore launches production arm

Vserv.mobi inks new deal with Microsoft Devices

In the heat of ice cream marketing

Advertising

BlisMedia hires Amobee co-founder

StrikeAd appoints general manager for APAC

Zeno Singapore names new managing director

Mayora picks media agency for social business

Wotif seals partnership with M&C Saatchi

Jobs

RSS

Marketing Manager

at Straits Talent Pte Ltd..
» More

Membership Marketing Manager

at Straits Talent Pte Ltd..
» More

Events

RSS

18/06/14 Wed18/06/2014 Wed 17:06 in Singapore by Preeti

5 signs your market research lacks depth

How to ensure your research isn't wasteful. More here... » More

10/06/14 Tue10/06/2014 Tue 12:26 in Singapore by Ambrish Bandalkul

What omni-channel means for retailers

"There are still many retailers without mobile-enabled sites let alone a clear eCommerce strategy." .. » More