Alibaba debuts mobile marketing platform in Indonesia
One brand which has already jumped on board is smartphone manufacturer VIVO. ... » More
Top Stories
M&C Saatchi Malaysia strengthens creative team with new hires
Both of them report to Henry Yap, ECD of M&C Saatchi Malaysia.... » More
Watsons MY partners Mastercard for new contactless payment system
The latest payment option enables shoppers to use Mastercard debit or credit card or contactless-enabled device with just a tap on... » More
Y&R Southeast Asia CEO Sanjay Bhasin heads to Dentsu
This is after 25 years with Y&R in different leadership roles.... » More
Top and Latest articles
- Alibaba debuts mobile marketing platform in Indonesia
- Garena partners Glispa to drive user acquisition for mobile game Arena of Valor
- M&C Saatchi Malaysia strengthens creative team with new hires
- Watsons MY partners Mastercard for new contactless payment system
- Y&R Southeast Asia CEO Sanjay Bhasin heads to Dentsu
- Tealive expands into Vietnam, eyes 20 outlets by 2018
- Unilever to spend less money on creating ads, but more on showing them
- Republic Poly targets market research professionals with new programme
- Singapore the ‘most robust’ market in APAC for data centres
- Case study: Astro and Digi’s tips on cutting through the clutter of seasonal ads
- Publicis terminates contract with Scoot amidst creative pitch
- AirAsia’s sexually charged ad meets online turbulence
- Top 10 brands Singapore Millennials love
- Dove body wash ad ‘misses the mark’ and turns black woman white
- 公關災難又如何？
- Malaysia Airlines marketer: ‘One mistake can wipe out all your previous efforts’
- WATCH: 10-year old Sweetie catches 1,000 child predators online
- SPH tipped to make job cuts, industry players mull its future
- Cathay marketing exec of 31 years joins Hong Kong Airlines
- Shell-7-Eleven split: Why breaking up was the right move by Shell
News
Singapore the ‘most robust’ market in APAC for data centres
Singapore scored 84.50 out of 100, ranking strongly for network infrastructure, diverse connectivity to major Asia Pacific markets, its.. » More
Case study: Astro and Digi’s tips on cutting through the clutter of seasonal ads
Digi successfully met its objective. Its social media platforms also recorded a 5.2 million reach with 50,000 engagements. Read more he.. » More
BBDO Malaysia’s Heels of Steel features Nicole Tan from Facebook
Prior to her move to Facebook, Tan was MD at JWT Malaysia... » More
Vizz Digital Group to sponsor Branding 360 conference 2017
Vizz Digital Group will be the official gold sponsor for Marketing's Branding 360 conference, held 23 November 2017 in Hotel ICON, Hong.. » More
Watch
[Video] What if coffee disappears?
Lavazza imagines this terrible (yet hilarious) scenario by sharing a quirky video... » More
Brands must demonstrate loyalty to customers, not the other way around [VIDEO]
"We believe in investing in our customers for the long-term because they will choose for themselves, the brands that are most loya.. » More
Winning moments from the #PRAwards 2017
Check out all the winners and grinners from the PR Awards 2017 last week in Singapore in a highlights video... » More
Marketing
Kino-mo and People n Rich partner to unveil new visual solution in MY
Brand trust and attitude to personal data contrasts among SEA consumers
Case study: Winning strategy behind Astro and MDEC’s eRezeki and eUsahawan campaign
Lagardere consolidates agencies to form Lagardere Plus
Chope bags SG$18m in funding, to invest heavily in innovations
Digital
Lagardere consolidates agencies to form Lagardere Plus
Chope bags SG$18m in funding, to invest heavily in innovations
Deepavali ad: Celcom encourages friendship and unity with new spot
Skechers unveils shoe line featuring K-Pop ambassador Zico
Singtel and Ericsson establish centre of excellence for 5G development
Advertising
Enrich launches rewards campaign to celebrate 30-year anniversary
Pfizer mulls sale of US$15 billion consumer health unit
NIVEA Micellar Art campaign: Not your average makeup removal ad?
OCBC and StarHub partner up, to invest SG$6m in research and technology
McCann Worldgroup gets global staff to hit the streets
Jobs
Events
Digital Performance Marketing’s launch impacts Philippine advertising and marketing sectors
Other hot-button issues were the smart and effective use of data, the continuing evolution of social media, and balancing hard res.. » More
Digital Performance Marketing Conference launches in the Philippines
More than 150 marketing professionals are expected to attend this event to learn how to use performance marketing to maximize the .. » More