breaking news | March 21, 2010

Global - Aegis Media has named Jerry Buhlmann as CEO of Aegis Group plc, taking over from acting CEO John Napier. His appointment comes as the media buying group announces a war chest of approximately US$230 million for new acquisitions.

Singapore - PR agency Brand Inc. has clinched three new health accounts: Xepa Soul-Pattinson, Allergan and Orifera worth USD 67,000.

Malaysia – AETN All Asia Networks (AAA Networks) general manager, Louis Boswell was in Malaysia yesterday to officially launch The Biography Channel (Bio) on Astro.

Malaysia - Boutique agency, Column Advertising has hired TVOS Multitech Solution Enterprise to redesign its corporate website.

Malaysia – Canon is targeting 25% market share this year with the launch of three new IXUS models and the reappointment of boy band Fahrenheit as brand ambassadors.

BLOG: With social media penetrating the business world, governments are increasingly under pressure to embrace technology. But for an institution steeped in red tape, changing the way they communicate is a challenge, says Chris Tang.

Role Description: Seeking two experienced PR practitioners with more than 3 years experience for the AM role and 5 years for the SAM role.

Regional - Network solutions Brocade has appointed John McHugh as vice president and chief marketing officer (CMO).

Hong Kong – Hong Kong Broadband Network's pay-TV platform bbTV has launched TRACE, its first TV channel exclusively dedicated to urban culture that offers Hip Hop and R&B music 24/7.

Hong Kong - ParknShop has partnered with The Community Chest to launch a fund-raising campaign for the underprivileged children in the city to reinforce its charitable image.

Hong Kong - Mediaedge:cia has hired Sean de Cuirteis from Media Contacts to a newly created role as regional director of its digital division, Interaction.

Malaysia - Malaysiakini has teamed with iProperty.com Malaysia to develop a property channel on its news portal.

Singapore - eBay Singapore has appointed Ad2one to monetise its online inventory and encourage integrated activity on site.

India - Bates 141 has set up an office in Dhaka, the capital city of Bangladesh, to support the growing needs of its client Marico, as well as tap emerging businesses in the region.

Malaysia - NEC Malaysia held a B2B seminar at the Nikko Hotel yesterday in a bid to boost the brand's image in the local hospitality sector.

India – The Wall Street Journal India has partnered with telecom service provider Bharti Airtel to launch a mobile application to provide Indian and international news exclusively to its mobile users.

India - Snack food and beverage major PepsiCo plans to replace carbonated or sparkling beverages with juices and other low-calorie products in schools.

Regional - CNN has appointed Stacey Rabsatt as sales director for Southeast Asia, responsible for driving CNN's portfolio of products in Southeast Asia and managing partnerships with key clients.

Hong Kong - Leading players in the alcoholic drinks market in China have sought to target younger consumers in order to increase revenues, according to Euromonitor International's alcoholic drinks market report.

Australia - Media agency Starcom MediaVest Group has promoted Yvette Mayer as chief digital officer across its Australian arm.