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breaking news | July 04, 2009

Microsoft leadership undergoes revamp

Staff Writer | Hong Kong | 7 hours 44 min ago

Hong Kong - General manager of Microsoft Hong Kong Herman Lam has stepped down from his role with Peter Yeung taking over duties from 1 August.
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Packet One heading East

Pamela Vinsence | Malaysia | 9 hours 20 min ago

Malaysia – Packet One Networks Malaysia (P1) expects to provide broadband coverage for 35% of Malaysia’s population by the end of the year, as it plans to expand its coverage to East Malaysia market by 2010.
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Guinness raises its glass to Arthur

Adaline Lau | Hong Kong | 9 hours 48 min ago

Hong Kong - Guinness has rolled out a global campaign to celebrate its 250th anniversary, with consumer promotions leading up to "Arthur's Day" on 24 September in recognition of its founder Arthur Guinness.
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Wei Fern
Wei Fern

Patroids beefs up with three hires

Rayana Pandey | Singapore | 10 hours 17 min ago

Singapore - On the back of recent account wins, Singapore-based integrated marketing agency Patroids Creative Works has made three additions to its creative & design team.
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SCMP replaces CK Lau as editor

Matt Eaton | Hong Kong | 10 hours 21 min ago

Hong Kong - The South China Morning Post has replaced its veteran editor CK Lau, hiring The Wall Street Journal's deputy managing editor Reg Chua as editor-in-chief from 13 July.
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Facebook mulls Asia expansion strategy

Matt Eaton | Hong Kong | 10 hours 25 min ago

Hong Kong - Social networking giant Facebook said it will consider opening sales hubs across Asia, as the region shapes up as a key market for user and advertising growth.
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Time Out revamps marketing department

John Davidson | Singapore | 10 hours 26 min ago

Singapore - Ink Publishing's Time Out Singapore has restructured its marketing department with a series of promotions and new staff hires.
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Dell hires XPR

Rayana Pandey | Singapore | 10 hours 27 min ago

Singapore - Dell has appointed technology public relations outfit XPR as its PR agency of record in Singapore.
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Consumers still out and about despite gloom

Adaline Lau | Hong Kong | 10 hours 28 min ago

Hong Kong - Hong Kong consumers still live by the mantra 'eat, drink and be merry' with dining and entertainment to remain a top spending priority over the next six months.
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Unaudited Adoi continues to defy ABC

Marcus Chhan | Malaysia | 10 hours 30 min ago

Malaysia - Sledgehammer Communications has kept up its reputation for flouting Audit Bureau of Circulations (ABC) Malaysia regulations by continuing to use ABC logos on Adoi media kits despite the publication not being audited.
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MediaContacts adds more to the team

Rayana Pandey | Singapore | 12 hours 16 min ago

Singapore - MediaContacts Singapore, the interactive arm of Havas Digital, has further expanded its team with the hiring of Sanjeev Saluja as director of digital innovation for Asia Pacific.
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Travellers remain loyal to brands

Ben Burrowes | Singapore | 12 hours 16 min ago

Regional - New research conducted by Hilton HHonors - the loyalty programme for the Hilton Family of Hotels - has found that 62% of travellers across Asia Pacific are currently feeling ‘as loyal' or ‘even more loyal' to brands in response to the economic downturn.
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Volvo unvelis XC60 in print and PR

Pamela Vinsence | Malaysia | 13 hours 24 min ago

Malaysia - Volvo Cars Malaysia has launched the XC60 models with a series of print advertisements in The Sun, The Edge and The Malaysian Reserve.
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Teens speak on brand choices

Ben Burrowes | Singapore | 13 hours 31 min ago

Singapore - According to a global survey by Habbo, Singaporean teenagers are more independent in their brand choices and less likely to be influenced by their friend's choice of brands.
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Singapore Aviation rebrands

Ben Burrowes | Singapore | 13 hours 33 min ago

Singapore - Changi Airport Group and The Civil Aviation Authority of Singapore have both launched new brand identities, signalling a new era in Singapore's civil aviation industry.
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DiGi launches new Yellow Man TVC

Pamela Vinsence | Malaysia | 13 hours 47 min ago

Malaysia - DiGi Telecommunication's famous Yellow Man can be seen in its latest marketing drive on free-to-air and cable TV.
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TAG Heuer hands PR to Proximity in China

Candy Chan | China – Shanghai | 14 hours 3 min ago

Shanghai - Swiss sports watchmaker Tag Heuer has picked Proximity Live for PR in Mainland China, with a goal to boost the reputation of the luxury watch brand in the expanding China market.
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singtelfootballfrenzy.com
singtelfootballfrenzy.com

SingTel launches cross-platform football content

Ben Burrowes | Singapore | Jul 02, 2009

Singapore - SingTel has announced the launch of Football Frenzy, a multimedia football experience which will be available to fans across the company's online, mio TV and mobile platforms.
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Suning appoints Euro to hold top spot

Adaline Lau | China – Shanghai | Jul 02, 2009

Shanghai - Chinese retail brand Suning Electronics has appointed Euro RSCG China as its creative agency to strengthen its position in China and provide advertising and branding services.
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OgilvyAction names account director for BAT

Pamela Vinsence | Malaysia | Jul 02, 2009

Malaysia – OgilvyAction has appointed Amanda Yap as its new account director to handle the British American Tobacco account.
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