InterCall in Asia Pacific has appointed Cohn & Wolfe Singapore as the public relations agency. InterCall is one of the largest conference and collaborations service provider in the world and a leading provider of global cloud-based unified communications services.
Cohn & Wolfe Singapore will work with InterCall APAC to position them as a thought leader in unified communications, conferencing & collaboration and digital media. Cohn & Wolfe Singapore will serve as the regional coordination hub, working with several Cohn & Wolfe offices and affiliates in-country to drive its communications activities across several markets in APAC.
The agency will focus on enhancing the target audience’s understanding and perception of InterCall by leveraging topical and critical business and technology issues. It will also aid the company in helping to deliver thought leadership topics to key audiences such as the media, analysts, existing and potential customers and business partners and introduce new digital media solutions to audiences.
“In today’s truly globalised environment where teams are spread across multiple countries, the need for communication and collaborative solutions have never been greater to eliminate geographical boundaries as barriers. InterCall has been at the forefront in delivering end-to-end unified communications solutions that cater to the need of organisations ” said Karen Ho, managing director, Cohn & Wolfe Singapore.
“As communications professionals committed to building a brand’s public image and tell the right stories, our team at Cohn & Wolfe Singapore is looking forward to working hand-in-hand with InterCall to drive a greater understanding of the company and its leading solutions across APAC.”