Bike-sharing service ofo makes foray into Malaysia

Ofo, the world’s largest bike-sharing company, announced today that it has launched its service in Melaka, Malaysia. With the plan to deploy 2,000 bikes in Melaka by the end of August, ofo seeks to contribute to the government’s vision to transform Melaka into a green technology state by 2020.The first batch of 500 ofo bikes have already been deployed for the initial trial in central areas such as Jonker Street, Stadthuys Buildings and Jalan Hang Tuah. During the trial phase, which runs until 20 August, each ride will cost RM1 per hour, with no deposit required.To drum up excitement for the new offering, ofo will also be issuing users with a coupon which entitles them to a one-hour free ride during the trial period.“On behalf of the state government, I am pleased to welcome ofo’s bike-sharing service to Melaka and look forward to this benefiting the community and creating a win-win situation for all parties,” said chief minister of Melaka YAB Datuk Seri Ir. Idris Haron. “I believe ofo’s business model will transform our lives by providing a high quality yet cost-efficient transport option and ultimately boosting Malaysia’s economy.”“We are working closely with the State Government to achieve their vision of building a green technology state by 2020, through the introduction of a sustainable urban transportation system,” Lawrence Cao, head of ofo’s APAC business, said. “We foresee that cycling will become a form of green transportation to enhance livability for locals and tourists, leading to a reduction in carbon emission and introduction of green practices into everyone’s daily lives.”