Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

WSJ moves to a single global edition

share on

Almost a decade after moving to a compact version, the News Corp-owned The Wall Street Journal is making big changes, merging its Asia and Eurpoean editions into a global edition.The new, full-color, broadsheet edition will launch from mid-September, replacing the current compact newspapers in Europe and Asia for its Monday to Friday editions.The editions will target key financial capital cities, such as London, Frankfurt, Hong Kong, Paris and Shanghai, with enhanced iPad and Android editions launching at the same time.Gerard Baker, editor in chief at The Wall Street Journal, said the global Wall Street Journal reflects the publishers international ambitions and desire to deliver a singular Journal experience to readers in the world’s most economically important cities.“The new print, iPad and Android editions will center on our peerless reporting, including our expert coverage of business, finance and economics and our global coverage of politics and policy, as well as our extensive reporting on arts, culture and entertainment,” he said via a statement.The broadsheet editions will include sections such as business and technology, money and investing and opinion along with regionally-focused content.Weekly features sections will also coverage of lifestyle, arts, food, wine, design and real estate, designed to appeal to the wide and varied interests of Journal readers.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window