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Unilever appoints new marketing lead for Singapore

Unilever has appointed a replacement for its former head of marketing Susanne Arfelt-Rajamand. Arfelt-Rajamand was recently promoted to country director.

Gale Choong, currently marketing manager of Dairies at F&N Foods, will be taking up the role as head of marketing at Unilever Singapore. Her last day at F&N Foods is on 31 July. Choong will be taking up the position effectively on 3 August. Choong confirmed the appointment to Marketing.

Choong is tasked to look over the marketing strategies of all divisions including personal care, home care, food and ice-cream. In this role, Choong will report to Arfelt-Rajamand.

Choong has worked for F&N Foods for over a year. Prior to that, she was marketing manager at L’Oreal Paris where she handled the full scope of brand management for L’Oreal Paris brands. Before that, she was assistant brand manager at Unilever Singapore for three years before being promoted to global brand support manager at Unilever Asia, where she held the role for almost two years.

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