Optimedia Malaysia names Ali Memon as general manager

Optimedia Malaysia has names Ali Memon as general manager. He will be responsible for the running of the agency operations, client relationships and focused on driving new business growth for the Optimedia brand in Malaysia.Memon has been with VivaKi in Malaysia for the last two years first running the Samsung business for Starcom before taking over operations for Optimedia this year. At Optimedia, he has been working to grow the brands, the business and the product in the last year.Prior to VivaKi, he was leading the GSK business for GroupM Malaysia. Previously, he has led Telenor and Nestlé businesses for Maxus and led media buying for P&G for Mediacom in Pakistan.PiYee Wong, managing director for Vivaki Malaysia said: "Memon is a leader that is full of passion to drive business solutions for our clients. He is not only equipped with strong media fundamentals, business and marketing knowledge, but always able to deliver ahead-of-the-curve solutions to clients – we feel he is the right leader to bring ZenithOptimedia’s LIVE ROI proposition to life in Malaysia.”Gareth Mulryan, CEO Southeast Asia, ZenithOptimedia said: "It is always fantastic when you are able to promote from within and Memon has demonstrated great ability to provide commercial value to our clients and success in driving new business. As we increase our digital capabilities it is important to have leaders like Memon who truly understand the change in consumer habits."