Moët Hennessy Diageo has appointed W Asia as its communications partner.
The brief will see W Asia work closely with the Moët Hennessy Diageo team to develop impactful comms campaigns for its key brands in Singapore. This will include its champagne and wine portfolio; Krug, Veuve Clicquot, Dom Pérignon, Moët & Chandon and Cloudy Bay, as well as premium spirits, from Belvedere to Glenmorangie.
The win further cements W Asia’s luxury lifestyle portfolio, with the agency working with several LV-backed brands from Marc Jacobs Beauty to CÉ LA VI and Princess Yachts. This is in addition to high-end clients across the region, including Bawah Island in the Indonesian Anambas.
Annabel Fox, Managing Director of W Asia, said: “We are super excited to be working with the world’s leading luxury drinks group. As an agency, wine and spirits have always been a core part of our business so it’s great to be bringing our experience and creativity to a group of fantastic brands.”