Marketing

Toggle

Article

HPB set to review media agency

After creative and PR duties, HPB has put out a tender for its media account for 2014-2016, putting incumbent OMD on alert.

The board appointed OMD in late 2010 for the account estimated to be worth SG$10 million.

The review is part of its routine renewal process every two years. The contract with OMD ends in March 2014.

HPB is also looking forĀ  creative as well as PR agencies to handle its marketing campaigns, for the same period.

The incumbents are DDB and Ogilvy.

Both tenders close on 15 May this year.

Read More News

in China by

China bans luxury gift ads

China has announced a ban on TV and radio ads that encourage gifting in a bid to crack down on extravagance and waste...

in Indonesia by

IndoPacific Edelman rebranded

Effective 1 February 2013, IndoPacific Edelman will be rebranded as Edelman Indonesia with offering of boutique-style services...

Trending

Leave a Reply

You must be logged in to post a comment.