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Host bags Bic account

BiC Lighters and Pens has appointed Host Singapore to manage the creative business for stationery brand BiC Lighters and Pens, for the year.

BiC Lighters and Pens has a range of products under its name including lighters, stationary and shavers.

Host will be managing its social media channels. The agency was appointed following a pitch for the APAC market.

Host Singapore officially opened its doors in January 2013 with founding clients including The Coca-Cola Company and Tourism Western Australia.

Host is now also working with Unilever, SMRT, WingTai, Paypal and Google among others, and is located within the Havas Village.


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