Délifrance picks SEO agency partner

Délifrance has appointed digital marketing agency Happy Marketer as its digital tech and search engine optimisation (SEO) agency for the next year. Happy Marketer will provide SEO services, as well as a revamp and ongoing management for Délifrance’s e-commerce platform.Shamain Looi, Délifrance’s marketing manager, said the company wants a digital journey that takes its “e-commerce to the next level, drive additional sales and increase footprint on digital and social media platforms.”“Happy Marketer is able to provide us with a full-suite solution that helps us iterate brand presence, drive sales conversion and enhance customers’ engagement to create a total online customer experience,“ Looi, Délifrance’s marketing manager, said.“Delifrance is a global food and beverage brand and it is our privilege to be their digital partners in Singapore. We are excited to help the brand revamp its digital experience and enhance its online customer experience to help scale up their revenues from digital. We look forward to a long-term, mutually beneficial partnership with Delifrance in the region,” Prantik Mazumdar, managing partner at Happy Marketer, said.Happy Marketer has been partnering with other leading brands such as Royal Brunei Airlines and Canadian International School to manage both company’s SEO initiatives globally.  The company also won Marketing Magazine’s “Search Agency of the Year (Local Hero)” in 2016.