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ZenithOptimedia takes over Clarins’ media account

French luxury cosmetics brand Clarins has confirmed to Marketing that regional media business has shifted to ZenithOptimedia.

The Publicis-owned agency takes over the business from Carat, which ran the account for the past two years. Carat also confirmed the account had moved.

ZenithOptimedia takes over the business from 1 January next year but declined to comment.

 

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