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Y&R appoints client services lead

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Malaysia - Young & Rubicam (Y&R) Malaysia has appointed Caroline Bal as client services director.Bal relocates from Jakarta, where she headed up Momentum during its evolution from purely events to a full solutions agency and led it through a number of new business wins.She carries 12 years of experience in the advertising industry having worked for a number of agencies including G2 and Ogilvy & Mather.She also had two previous stints with Y&R Malaysia, working on the agency's biggest accounts including Caltex and Campbell's Soup.Y&R Malaysia group general manager Lisa Hezila said it was exciting time for the agency, having landed MPB, EXIM Bank and UEMLand towards the end of 2012.

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