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Xaxis appoints VP of client development for Asia Pacific

Xaxis has appointed Richard Pollin as the vice president of client development for Asia Pacific (APAC). In his new role based in Singapore, Pollin will oversee Xaxis’ new business acquisition and development across the region, including the management of current client accounts. He reports to Arshan Saha, Xaxis’ Asia Pacific president.

Pollin replaced Henry Stokes, who will be moving back to the UK to assume the role of VP of client development for [m]PLATFORM EMEA at GroupM.

Pollin possesses over 15 years of experience in the digital advertising and technology spaces. Prior to his latest appointment, Pollin was the director of sales for APAC at AppNexus, where he oversaw commercial operations for the region and ensured the deliver of enterprise technology solutions to the market. He also cultivated relationships with publishers and advertisers, enabling them to grow its digital advertising businesses.

Before joining AppNexus, Pollin worked at Google for more than four years, with his last role being new head of business for Southeast Asia (SEA). He spearheaded YouTube’s launch within SEA and contributed significantly to the launch of new markets including Myanmar, Pakistan, Bangladesh and Sri Lanka. Pollin also worked at TradeDoubler, Unanimis and eBay.

“Pollin joins us during an exciting time as the region continues to be in growth mode. As clients demand receiving the best in class programmatic solutions and understand the importance of such expectations, we are working better and harder than before to communicate our shared views and standards to our clients. I’m very confident that Pollin and his team will not only continue bringing on new clients to the Xaxis portfolio, but also strengthen current relations,” Saha said.

“Xaxis is bolstered by many of its outstanding products, technologies, and the successful campaigns that it has ran for its global portfolio of clients. As it continues to solidify its place as a global leader in the ad tech space, I am very excited to be part of that effort and look forward to continue the positive momentum,” Pollin said.

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