Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

WATCH Volkswagen jolts audiences with fake car crash

share on

Sick of the run of the mill "Don't text and drive" ads?Volkswagen found a way to "drive" the important message home to cinema-goers. Teaming with its creative agency Ogilvy Beijing, it created this simulated driving experience in a theatre.Watch how it got the message across here:https://www.youtube.com/watch?v=JHixeIr_6BM 

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window