TBWA wins more Samsonite work

TBWA\India has landed creative duties for Samsonite and American Tourister.The agency said both brands were assigned without a pitch, following its work on Lavie, a brand of handbags for women from Samsonite’s related concern in India, Bagzone.Nirmalya Sen, managing director of TBWA\India, described the category as increasingly crowded with some well-known and some new brands jostling for attention.Samsonite Asia recently handed JWT Hong Kong regional duties for its newly acquired luxury line, Hartmann and sports label High Sierra.