SportCares Foundation picks PR partner

SportCares Foundation has appointed Asia PR Werkz as its PR agency on retainer for one year. The appointment comes following a pitch.The agency is tasked to provide strategic counsel and media relations services for SportCares, which works to improve the lives of underprivileged children and youth-at-risk in our community through sport. To date, SportCares has reached out to more than 8,000 children and youth - linking needy beneficiaries, passionate volunteers and community-spirited donors.The account servicing team from Asia PR Werkz is led by one of the founding consultants Julie Chiang and associate manager Sheryl Koh."SportCares Foundation does some wonderful meaningful work and we are thrilled to be on board to join the team to continue their good work of reaching out to lives of underprivileged children and youth-at-risk in our community through sport. We are excited about the project and look forward to creating new waves with clients." Chiang said.