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SPH Magazines to carry on publication of Cleo

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SPH Magazines has confirmed in a statement that despite Cleo Australia making plans to cease publishing the Australian edition of the title this year, the Singapore edition will not be affected. Cleo Malaysia and Indonesia will also continue its local publications of Cleo.The title first came under SPH Magazines when it acquired ACP Singapore in 2011. SPH magazine then took over full ownership of the Cleo title for Singapore, Malaysia and Indonesia. Each country publishes the title with separate content and business teams independent of Cleo Australia.According to a statement from SPH Magazines, Cleo Singapore grown an audience size of more than 150,000 and is an integral part of the SPH Magazines women's network audience of 1.9 million. Cleo Singapore has effectively positioned itself as the go-to lifestyle brand for young women in the 18-29 year-old age group.The magazine is a leading title in the young women's category and is a successfully integrated brand across platforms in print, website, tablet. Last year the magazine took the second spot in Marketing Magazine’s digital media of the year writeup, trailing closely behind its sister magazine Her World.Late last year SPH Magazine had to cease the publication of Cosmopolitan Singapore.

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