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Sony Xperia pursues soccer dream with JCDecaux [Gallery]

In view of the latest release of Sony Xperia Z2 Smartphone and Sony x World Cup FIFA limited edition accessories, JCDecaux Transport and Sony Mobile significantly cooperate to re-decorate MTR Mong Kok Station as “Sony Xperia Soccer Station”.

1) Sony Soccer Station Launch_officiating guests 2) Sony Soccer Station Launch_Kitchee Team captains try Sony Xperia Z AR 3) Group photo 4) MongKok SONY Xperia Soccer Station_a 4) MongKok SONY Xperia Soccer Station_c 4) MongKok SONY Xperia Soccer Station_d

A large TV is set on display inside the exhibition area in station concourse, engaging passengers with “Sony X World Cup FIFA Games”.

Passengers can experience the interesting Augmented Reality camera function of Sony Xperia™ Z2 smartphone, and take home the instantly printed photos as souvenirs.

It goes with a ‘World Cup Crane Claw Challenge’ game. By connecting their smartphones to the TV, passengers can remote control the claw to clip a Water Buddy from the screen, which offers different coupons for purchasing Xperia smartphone and have the chance to win a Sony Xperia Z2 or Sony x World Cup FIFA limited edition accessories.

Also, Sony Mobile has mobilised a “Best Team Voting Game” to increase the interaction with the public. Passengers can log into Sony Facebook Page via QR Code or NFC, vote for the teams they like most, and win a Sony Xperia Z2 smartphone or Sony x World Cup FIFA limited gift .

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