Singapore Customs Appoints Bates

The Singapore Customs has appointed Bates for its upcoming anti-contraband cigarette campaign efforts.Following a five-way pitch, Bates has been tasked to develop an advertising campaign targeted at students, young adults and the elderly, which will run on TV, print, activation and online. John Ng, managing director, Bates Singapore said this year, the agency is tasked to engage various segments of the population on the issue so that the awareness will translate into community action.Other clients with bates Singapore include Asia Next Top Model, Buavita, Club Med, Motul, Singapore Polytechnic and Walt Disney Studios Motion Pictures (Singapore).