Sharon Fernandes named MD of HeathWallace Asia

HeathWallace has announced the appointment of Sharon Fernandes as managing director for Asia.

Reporting to Dave Wallace, CEO at HeathWallace, Fernandes will work closely with her lead team to define strategy and offerings to help diversify HeathWallace’s business in Asia. The Hong Kong team will also work in close collaboration with Global Experience Design Practice and will be supported by Homaxi Irani, global XD practise lead and Keiyu Kamatani, global UX lead.

Fernandes has over 16 years digital solutions experience, and was most recently head of client engagement, strategy and operations at HeathWallace, a role she held for nearly two years. Prior to joining HeathWallace, Fernandes helped establish the Hong Kong market footprint for SapientNitro where she was leading multiple accounts on strategic digital transformation initiatives involving regional end-to-end eCommerce solutions across China, Japan, Hong Kong, Singapore, Australia.

Of the new appointment, Wallace said, “Fernandes’s experience both prior to and with HeathWallace makes her the perfect person to head our team through their next exciting challenges. She brings with her extensive knowledge from working with multi-national clients in financial services, insurance and luxury retail industries which empowers her to grow our operations in Asia.”

“I’m excited, and honoured, to lead HeathWallace Asia into our next stage of growth,” said Fernandes. “We are passionate about designing experiences synthesised from deep customer insights. Ultimately our goal is to enable organisations transform to being truly customer centric by defining meaningful and emotional connections with their customers.”

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