Former Malaysia Airlines (MAB) head of global marketing Schrene Goh (pictured) is joining Pos Malaysia as EVP of marketing. Pos Malaysia’s spokesperson confirmed the appointment to A+M, adding that Goh will oversee all marketing and customer experience activities. She will also report to group CEOÂ Syed Md Najib Syed Md Noor.
Goh was MAB for more than two years and was part of the team that conceptualised and launchedÂ the brand campaign â€śMalaysian Hospitality Begins With Usâ€ť.
Prior to MAB, Goh led marketing, communications, brand and digital at U Mobile for over a year.Â Before joining the telco, Goh was with AirAsia for more than six years, helming theÂ roles of head of marketing and marketing manager for the entire ASEAN network including the India market.
Last September, Pos Malaysia namedÂ Syed Md Najib Syed Md Noor as the group CEO, replacingÂ Al-Ishsal IshakÂ who left toÂ take on the chairman role atÂ Malaysian Communications and Multimedia Commission. He was previously theÂ chairman ofÂ Altel Communications andÂ MYTV Broadcasting.