Chris J Reed, chief marketing officer of Cellcity has left the company to join Mig33 as its chief marketing officer.
In his new role, Reed will be charged with re-launching and re-branding Mig33 to build its community strengths in countries such as Indonesia. He will report to Mig33 CEO Steven Goh. Reed will be based in Singapore and will manage teams in Singapore, Malaysia and Jakarta.
Mig33 is a social entertainment platform that was launched in 2005. It is headquartered in Singapore with a presence in Indonesia, South Asia, the Middle East, and Africa.
As for Cellcity, Rodd Harrison, director of retail solutions and Dannie Francis, CEO will manage Reed’s previous duties. Reed joined Cellcity in October last year where he reported to Francis. When asked the reason for his departure, Reed declined to comment.
Prior to his time at Cellcity, Reed was director at Partnership Marketing for APAC where he worked for over two years.