IPG's Rally wins Contact Singapore’s social media services in Singapore

Rally has won Contact Singapore’s social media duties in Singapore. The social media specialist agency of IPG Mediabrands has been assigned the remit of developing content and executing digital campaigns for the government agency.Rally’s social media duties stretch across a range of platforms including Twitter, Facebook, LinkedIn, YouTube as well as new and emerging channels. The agency will also be involved in social media listening to monitor conversations and asses sentiments on matters relating to Contact Singapore.Jacob Teo, head of digital, Singapore, Rally, said: “Rally brings a full scope of offerings in the social media field today, ranging from content creation, community management, crisis response, CRM as well as commerce to marketers who want to build brand trust and relevance in the digital realm. We are honoured to partner with Contact Singapore and look forward to enhancing their engagement on social media and bringing measurable business outcomes for their campaigns.”Contact Singapore, an alliance of the Singapore Economic Development Board and Ministry of Manpower, engages overseas Singaporeans and global talent to work, invest and live in Singapore. [Image from Shutterstock]