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RadiumOne names new APAC marketing director

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RadiumOne has appointed Jodie Koning (pictured) as marketing director for the Asia Pacific region. Koning brings more than two decades worth of experience in marketing and has worked with brands such as Diageo, McDonald’s and Unilever.In her new role, Koning will work to establish RadiumOne’s position as a data-driven marketing company looking to draw links between brands’ paid, earned, shared and owned assets. She will commence her role on the 19th of December and report to Adam Furness, RadiumOne managing director of ANZ.Prior to her role, Koning was senior marketing manager at Blackmores which saw her driving the Australian Open brand partnership across Australia and Asia, along with brand health measures and product sales.  She also spent five years at ARN as national marketing director, where she led the consumer launch of KIIS 106.5 in Sydney and the re-launch of WSFM in Sydney and GOLD 104.3 in Melbourne.“RadiumOne’s take on marketing technology is refreshing and progressive, it’s exciting to be joining a team that is genuinely dedicated to driving real business outcomes for brands,” Koning said.“Koning brings a breadth of in-depth consumer and B2B marketing experience to RadiumOne. Attracting Koning to the role is another great step in furthering our momentum across the region, delivering on our promise to create connections that matter for brands,” Furness said.

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