SVP, Head of Corporate Affairs
After starting her career in PR with Jakarta Hilton International, followed by Diners Club International, she joined ABN AMRO Bank’s corporate communications and public relations team, taking part in rolling out the bank’s PR and communication during its first major global and local reorganisation.
In 2002, she entered the beauty and cosmetics industry with L’Oréal Indonesia, setting up the corporate communications and PR division, developing its first flagship corporate PR and CSR initiatives.
In 2008, she joined PermataBank, driving its internal communications department until she joined major healthcare player, Combiphar, as head of corporate communication and community development, where she set up the division and launched its corporate PR platform, including its well-recognised Combi Run programme for four years.
She rejoined PermataBank in 2016 and is currently SVP and head of corporate affairs.